The pricing tool for creatives + freelancers

Stop underpricing your work.

Know Your Worth Tools helps freelancers, creatives, talent, crew, and service providers look at the full picture, shape a thoughtful rate, and prepare client-ready language they can send with more clarity and confidence.

Pricing principles

Know what goes into a confident rate.

Time

Planning, communication, production, revisions, admin, and delivery.

Experience

Skill, judgment, speed, reliability, and creative decision-making.

Deliverables

What the client receives, uses, publishes, or relies on.

Usage

Where, how often, and how publicly the work will be used.

Timeline

Rush work, tight turnarounds, and schedule shifts can change the value.

Strategy

Direction, concepting, messaging, and problem-solving beyond execution.

Start with the rate calculator. Then use the offer generator to create client-ready language.

Tool 01

Rate Confidence Calculator

Work worth doing is worth pricing well.

The Work

Include planning, communication, production, revisions, admin, and final delivery.

Something the client receives or relies on, such as design, video, writing, event support, scheduling, coordination, production support, or project guidance.

Context
Experience + Direction

I'm a student, newer to paid creative work, building my portfolio, or still developing my professional process.

Tool 02

Turn what you do into language clients understand.

  • Clarify your offer
  • Connect it to a clear outcome
  • Guide the next step after the yes
Shape the Offer
Package the Details

The real pressure point

If pricing your work feels harder than doing the work, you're not alone.

More people are working independently, building side gigs, and turning creative skill into income. In 2025, 72.9 million people worked independently in the U.S., and 36% of traditional employees reported having side gigs. Still, more than half of creators earn under $15,000 a year from their content, showing what many creatives already feel: the creator economy is growing, but steady income is still hard to secure.

Data sources: MBO Partners 2025 State of Independence Report; Influencer Marketing Hub / NeoReach 2025 Creator Earnings Report.

You discount your rate before being asked.

You stay booked and busy, but still financially stretched.

You want the quote to make sense before you send it.

Your skills + KYW Tools =A wise next step. Because it's never just a...

Presentation
Photoshoot
Video Edit
Host Gig
Hairstyle
Call Sheet

Creative Soundboard

Need a Human Soundboard?

Some decisions are easier to make once you say them out loud. A 1:1 Creative Soundboard Session gives you space to talk through the rate, offer, client situation, or a rough idea you have been trying to work through.

Together, we sort through what matters, make sense of the pieces, and identify the next step you can act on.

Best for: One question

Quick Access Call

15 minutes - $25

One focused question, quick feedback, or a next-step gut check.

Book 15-Min Quick Access

Best for: Clarifying the direction

Creative Clarity Session

45 minutes - $95

Focused guidance for an idea, service, package, or decision. Talk through pricing, positioning, and the next step with more clarity.

Book 45-Min Creative Clarity

Best for: Building the offer

Offer Strategy Session

75 minutes - $150

A deeper session to shape your offer, messaging, audience, pricing direction, and next steps.

Book 75-Min Offer Strategy

About | Creator Note

the mindset shift

We understand the shift that happens when your skill becomes your offer.

That moment you stop seeing your work as “just something I can do” and start recognizing the planning, problem-solving, judgment, and care behind it.

KYW Tools was built for the space between doing the work well and pricing it with the weight it deserves. Because the work carries more than the task. It carries you.

FAQ

Frequently asked questions

Is this calculator giving me the exact rate I should charge?

No. This tool provides a suggested planning range based on the information you enter. Your final rate should also consider your market, expenses, client relationship, demand, portfolio, and business goals.

Why does usage affect pricing?

Usage matters because the value of creative work often increases when it is used publicly, commercially, or repeatedly.

Should I charge hourly or by project?

Both can work, but many creatives prefer project rates because they account for the full value of the work, not just time.

Why are revisions included in the calculator?

Revisions require time, communication, and project management. Including revision rounds in your pricing helps set expectations and protects both you and the client.

Can I use the quote language with clients?

Yes, you can use the suggested quote language as a starting point. Edit it so it reflects your voice, scope, payment terms, and specific project details.

What if the suggested range feels too high or too low?

Use the result as a thinking tool, not a rule. If the range feels off, revisit your estimated hours, deliverables, tasks, or support areas, usage, and strategy level. You may also need to consider your niche, market, or minimum project fee.