Stop underpricing your work.

A pricing and offer clarity tool for freelancers, creatives, talent, crew, and service providers who want to estimate rates, explain offers, and quote with more confidence.

Choose a starting point

Why it’s hard to name your rate

The work may look simple, but your judgment, preparation, communication, and follow-through are part of the value.

Pricing your work can feel challenging because you are not just putting a number on a task. You are trying to account for your time, skill, experience, judgment, and the value your work creates for someone else.

A simple-looking project may include planning, client communication, creative direction, revisions, file preparation, usage rights, and the experience it takes to make strong decisions quickly.

That is why a thoughtful project rate should consider more than time alone. It should also reflect the scope, value, timeline, usage, and level of responsibility involved.

Pricing guidelines

Project pricing basics

When estimating a project rate, consider the full project experience - not just the final asset.

Time

How many hours will the full project realistically take, including planning and revisions?

Experience

What level of skill, judgment, and professional reliability do you bring?

Deliverables

How many final assets, files, or outcomes will the client receive?

Usage

Will the work be used internally, publicly, commercially, or in paid advertising?

Timeline

Does the project require a rush turnaround or schedule changes?

Strategy

Are you only executing, or are you also shaping the concept, direction, and messaging?

Tool 01

Reveal Your Rate

Rate Confidence Calculator

Estimate a suggested project range by thinking through scope, usage, timeline, and responsibility.

I'm a student, newer to paid project work, building my portfolio, or still developing my professional process.

Include planning, communication, production, revisions, admin, and final delivery - not just the main service or project task.

A deliverable or service area is something the client receives or relies on, such as a design, video, written piece, event support, inbox/calendar management, scheduling, coordination, production support, or project guidance.

Why offer clarity matters

A clear offer description helps potential clients understand what you do, who it is for, what problem it solves, and what they receive. When your offer is vague, people may struggle to see the value. When it is clear, it becomes easier to price, explain, and sell.

Audience: Who is this specifically for?

Problem: What are they struggling with?

Outcome: What becomes clearer, easier, or more possible?

Deliverables: What exactly do they receive?

CTA: What should they do next?

Tool 02

Create Your Offer

Offer Description Generator

Turn rough ideas into a clear client offer.

Describe the idea in your own words. It can be rough, unfinished, or messy — just name what you think you want to offer.

Think about the person, business, creator, or organization that would benefit most from this offer.

Name what feels confusing, frustrating, time-consuming, or unclear before someone works with you or buys this.

Describe what should feel clearer, easier, more organized, or more possible after enlisting your skills or expertise.

Frequently asked questions

Is this calculator giving me the exact rate I should charge?

No. This tool provides a suggested planning range based on the information you enter. Your final rate should also consider your market, expenses, client relationship, demand, portfolio, and business goals.

Why does usage affect pricing?

Usage matters because the value of project work often increases when it is used publicly, commercially, or repeatedly. Work used in paid advertising or a public campaign may create more value for the client than work used only internally.

Should I charge hourly or by project?

Both can work, but many freelancers, creatives, talent, crew, and service providers prefer project rates because they account for the full value of the work, not just time. This tool uses estimated hours as a starting point, then adjusts for scope, usage, urgency, and strategy.

Why are revisions included in the calculator?

Revisions require time, communication, and project management. Including revision rounds in your pricing helps set expectations and protects both you and the client.

Can I use the quote language with clients?

Yes, you can use the suggested quote language as a starting point. Edit it so it reflects your voice, scope, payment terms, and specific project details.

What if the suggested range feels too high or too low?

Use the result as a thinking tool, not a rule. If the range feels off, revisit your estimated hours, deliverables, tasks, or support areas, usage, and strategy level. You may also need to consider your niche, market, or minimum project fee.

Creative Soundboard Session

Need a human soundboard?

Sometimes the idea is already there. It just needs space to be heard, organized, and shaped with care.

The Creative Soundboard Session is a 1:1 call or video session for entrepreneurs, freelancers, creatives, talent, crew, and service providers who want support brainstorming ideas, reviewing their pricing or offer, or clarifying their next move.

Wherever you are in the process, we’ll talk it through, identify the strongest threads, and shape clearer next steps.

Book Your 1:1 Session

About Know Your Worth Tools

Know Your Worth Tools was created for freelancers, creatives, talent, crew, and service providers who are tired of guessing, underpricing, or struggling to explain the value behind their work.

The tools help you estimate a thoughtful project rate range, clarify your offer, and create quote-ready language based on the details that often affect service-based work, including time, scope, usage, revisions, urgency, client type, and strategy.

Whether you are pricing a sponsor deck, photo shoot, video edit, event role, admin support package, or creative service, this resource gives you a clearer starting point before sending the quote, building the offer, or entering the client conversation.

Contact

For questions, feedback, or collaboration inquiries, contact: hello@knowyourworthtools.com